Our Services
Strategic Planning
Guidance and preparation for long-term corporate growth, business strategy, organizational discipline, and acquisition preparedness
Workshop Facilitation
Business planning and leadership development workshops that align your team, clarify your vision, and build the culture needed to achieve your goals
Go-to-Market
Preparation for commercial product launch and service, including marketing, pipeline development, and operational handoffs
Employee Development
Leadership coaching, wellbeing programs, and functional training that develops your people and strengthens organizational capabilities and employee satisfaction
Fractional Leadership
Commercial and Operational strategic guidance, embedded within your executive team
Program and Project Management
Expert planning, design, and execution of critical initiatives, ensuring your projects stay on track and on budget
Process Design
Workflow mapping and process optimization that eliminates bottlenecks, removes waste, and creates efficient handoffs
Content Creation
Strategic content development that positions your business as a thought leader and drives meaningful engagement with your target audience
Specialized Support
Event planning, website creation, graphic design, corporate gifting, marketing materials, and more
About Dorsett Consulting
We solve a challenge that hits every small-to-medium business: you know what needs to be done, but you don't have the bandwidth, staff or specialized expertise to do it all.
Maybe you need a go-to-market strategy but don't have a marketing team. Or you're ready to scale but need help with strategic planning and process optimization. Perhaps you want to build a corporate culture that supports your vision for your brand.
That's where we come in—providing the right expertise at the right time, without the overhead of permanent hires. We work the way you choose: on retainer, by project, or fractional support that fits your timeline and budget.
We know what it's like to manage competing priorities, tight deadlines, and the pressure to deliver results. That's why our approach is built on being genuinely helpful, refreshingly honest, and relentlessly focused on moving your business forward.
Heather Dorsett, MBA, PMP
Fractional Leader, Strategist
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Sarah Goff, NBC-HWC
Project Manager, Coach
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Trisha Fritz, BFA
Multimedia Designer, Editorial
View Trisha's Bio »
Eric Hoffman
Design and Dev, Tech Consultant
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Heather Dorsett, MBA, PMP
Fractional Leader, Strategist
A chameleon. A generalist. A unicorn.
I’ve been called all these. And I am all these. Why? Because I’m a learner at heart. I ask really hard questions. I listen and research. I like to solve puzzles.
Marketing is where I got my start. Along the way, I honed solid project management skills. Content development and workflow design keep my creative spark alive. I believe that tactics are nothing without strategy, and right-sized process is necessary to stay on strategy.
I like to help my clients create the best environment to meet their growth goals.
Sarah Goff, NBC-HWC
Project Manager, Coach
Shape shifter. Sanity restorer. Deadline whisperer.
Over my years of collecting experiences with a wide array of businesses, I've become something of a professional Swiss Army knife, able to cut in wherever I’m needed.
My training as a coach and practice strong-arming projects to completion help me support clients in identifying what’s truly important and then getting it done.
My superpower? Creating calm in times of chaos and making tight deadlines feel less like sprints and more like purposeful strides toward something meaningful.
Trisha Fritz
Multimedia Designer, Editorial
Details (and lattes) in her veins. Quality assurance at top of mind. Artistic sensibilities from her fingertips.
I started my career at a commercial printer where I wintered the office ceiling with dangling, hand cut snowflakes. They rewarded me with printing process know-how.
I've polished my craft across design and direction roles, sharpening skills in motion graphics, branding, and visual storytelling—from concept through delivery. I believe in design standards that engage audiences and create impact.
The "multi" in "multimedia"? Branding, typography, animation, layout, infographics, audio—custom or templated, print or digital. I also enjoy taming the quirks of written language.
Eric Hoffman
Design and Development Lead, Tech Consultant
Is he a web guy? Is he a technology guy? Yes.
While working in the I.T. sector building out data centers, I also honed my website design and development skills hand coding sites from the ground up. Hand coded sites are not what’s in now, but learning that way embedded patience in my process and grew my eye for design.
Speaking technology lingo and the vocabulary of Photoshop and WordPress (and AI when needed), I bring a measured and mature approach to design projects. I bake detailed training and meticulous customer service into every engagement. My goal is to ensure a site champions the client's story.